You deserve

the life you’ve always imagined.

Y
ou got this far, going it alone.
Now, let me guide you on the path.

Let’s arrive there – together.

CLIENT SUCCESS STORY, TOM | MINNEAPOLIS

"Before coaching with Bethany, I felt like I was failing. My biggest challenge has been building my business, and the life I want. She really helped me develop clarity, a vision, and the path to realize my future vision state. She will help you improve all aspects of your life.”

The Core 12

High Performance Coaching Sessions

CLIENT SUCCESS STORY, RUSS | MINNEAPOLIS

"Bethany helped me see many a-ha moments where I have been living stuck. She challenged me in a brilliant way, on a path forward. Bethany’s blunt yet positive approach is filled with joy and love and non-judgment. She understands the art of coaching is truly amazing at seeing the best version of me."

How does it work?

What is High Performance Coaching?

In short?
It’s a gamechanger for your life, career, and relationships. (Because your life deserve a bigger GAME PLAN, friend!)

By definition?
It’s a highly structured, outcome-driven, scientifically-backed life coaching framework that challenges you to perform at your highest level – consistently over the long term – while maintaining your well-being and positive relationships.

Certified High Performance Coaching doesn’t just help you breakthrough in ONE area of your life, it challenges you to progress and transform ALL areas of your life.

CLIENT SUCCESS STORY:
SUSAN, FOUNDER, SUSAN VAN METER INTERIORS | LONDON

"Working with Bethany was life-changing. She helped me get unstuck, which was liberating. I couldn’t have got there without her. Worth every penny!"

Coaching changed my life.

Bethany Wrede Peterson and Brendon Burchard, photographed together at GrowthDay LIVE 2023.

I am a product of my product, as they say.

Working with a coach helped me get out of depression and inaction. It has helped me navigate the emotional turmoil of divorce, and guided me back into self-love and confidence after doubting myself (and my abilities) for so many years.

Coaching has helped me find my Voice as a podcaster, and now, as a coach myself. Working with a coach pushed me to reinvent my business. It’s challenged me to 10x the value I bring to my clients.

It has shown me how to not only GSD (get sh*t done), but how to generate the energy that I need to be productive. And not just checking-stuff-off-my-to-do-list productive, but productive in a way that’s rooted in real purpose.

Coaching has taught me how to get out of hustle and burnout mentality, and how to be conscious and intentional in my relationships.

It has pushed me to make BOLD requests of myself and others. Not just occasionally. Daily.

Most importantly, working with a coach has challenged me to think differently. More expansively. More FEARLESSLY.

It’s taught me to stop my negative beliefs about myself, and instead realize that my life is limitless – if I can just get out of my own way.

Coaching has shown me firsthand that it’s possible to live in breakthroughs.

Bethany with her mentor, Brendon Burchard, the world's top mindset and performance coach.

How will coaching change your life?

CLIENT SUCCESS STORY, NIHAN | INSTANBUL

"I struggled with indecision, trying out different options but I never really felt satisfied. After working with Bethany, I realized that my inner motivation does not have to come from something related to work. Now, I think more about who I am, what I want. I’m spending more time for myself instead of racing from one thing to the next. Bethany’s coaching is very encouraging – you have to try it!"

About Bethany

Bethany Wrede Peterson is a Certified High Performance Coach, speaker, podcaster, and author who empowers high-performing recording artists, creatives, entrepreneurs, and C-suite executives to refine their thinking and hone their habits to reach never-dreamed-of levels of success, fulfillment, and positive relationships.

With a results-driven toolkit that is scientifically-validated yet highly bespoke, Bethany challenges her clients to break through their blindspots quickly and effectively, holding them accountable and emboldening them to be extraordinary.

Bringing a cognitively diverse approach that is at once playfully curious and purpose-centered, Bethany engages ‘upstream thinking’, the latest research on human potential (and a healthy dollop of humor!) to adroitly encourage her clients to flirt with their edge and dramatically accelerate their goals – all while avoiding burnout.

Her greatest coaching success lies in guiding a recent client to streamline and realize a 10-year goal to exit his company to pursue philanthropic work – in a mere five months.


In 2023, Bethany was personally certified as a High Performance Coach under her mentor, Brendon Burchard, the world’s leading mindset and performance coach. She is also a founding member of his exclusive movement, ULTRA, a leading-edge community of strivers dedicated to the lifelong pursuit of personal growth mastery.

In September 2024, Bethany will commence ICF-ACC credentialed certification as a Positive Psychology Coach, studying under Dr. Robert Biswas-Diener, the ‘Indiana Jones’ of positive psychology.

Bethany holds an MBA from IE University in Madrid, an MSc in from the University of Edinburgh, and a BA from NYU.